We produced various social media and digital campaigns for her to define her brand and increase awareness. We strategized to find new ways to build engagement and loyal Get Mo Phit fans. This, in turn, led us to encourage her to write her story in a 100 page eBook. We worked with her every step of the way as she wrote this book, which on a personal level meant so much to her as her reason for getting into fitness was inspired by her mother’s death caused by cancer. In her book, “Finding Your New Normal,” she encourages women to use fitness as a way to fight through grief, as she did when her mom passed.
Over the course of this project, we successfully released four digital campaigns, designed and launched her website, created various social media graphics and visuals to support her campaigns, and designed her first book.